Metamorfosis
Brand story, visual identity & transformation.
MARKETING • DIGITAL • AI
From Traditional Marketing
to Marketing AI.
A visual portfolio of work across traditional marketing, creative execution, digital transformation and multicultural communications.
1997Traditional marketing
→Creative & advertising
→Digital transformation
→Marketing + AI
SELECTED WORK
A visual case-study grid.
These samples of my personal projects that reflect multiple marketing skills. All projects has been created from scratch using diverse tools, click any project to view it larger.
Marketing expert on air
Media presence & marketing communications.
Blog content
Recetas Bonitas - Content experience & digital presentation.
E-commerce content
Product storytelling & online merchandising.
Product showcase
Product presentation & visual merchandising.
Jewelry brand
Product imagery & brand presentation.
Jewelry detail
Product photography & visual storytelling.
Digital music community
Social presence & digital content distribution.
Trademark
Taino Code - Culture, community & social storytelling.
The digital workspace
Using technology, my expertise help me build and facilitate the project management flow, content strategies tactics, and measure the performance within the changing marketing landscape. Click the Professional Deep Dive and learn more about my professional journey.
ABOUT
Marketing experience that spans eras.
I began my marketing career with SONY Electronics in 1997 and have worked across traditional advertising, strategic planning, digital marketing, content, analytics and multicultural communications.
Today, my focus is where marketing strategy, technology and AI meet — translating experience into practical, human-centered digital work.
CREDENTIALS
Always learning.
HubSpot Digital Marketing · 2026
Marketing AI Certification · 2025
Google Ads Measurement / Search / Display · 2023
Smartsheet Core App · 2022
Adobe UX Design · 2021
Google AdWords / Analytics · 2017
LET'S CONNECT
Have a marketing challenge?
Let's talk strategy, digital transformation, content or AI.